[CHALLENGE]Following the success of the first Hall of Black Beauty campaign, Sephora aimed to go deeper—shifting the spotlight to the founders behind the Black-owned beauty brands featured in the collection. The objective was to create an intimate, emotionally resonant experience that allowed consumers to explore the founders' personal journeys, uncovering the stories, inspirations, and cultural roots that led their products to Sephora’s shelves. The challenge was to maintain a cinematic feel while capturing raw, authentic conversations in a setting that felt both elevated and deeply personal.
ClientSephora
SectorBeauty
Retail
Interviews
Know-HowCreative Direction
Production
Crew Selection
RETURN T